Here is the simplified list, the podcast has examples and detailed explanation:
1. Save you a lot of marketing effort. Because instead of constantly promoting individual classes, you can focus on advertising the whole program as a package. That way, you need to reach your students once you are done.
2. Bring recurring revenue for your studio you can rely on. Instead of relying on one-time class fees, you get students to either pay for the entire season once or have ongoing monthly payments and have a steady stream of income.
3. You can showcase your students' progress and show the ongoing benefits your classes offer. That is really motivating and keeps them engaged and excited about staying with you for years.
4. With their ongoing progress, you will have a bunch of success stories. To use in your sales. Showcasing real-life examples of artistic development and transformation will attract new students but also proves to them that your program is worth it.
Listen to this episode to get your wheels turning and think about how you would add ongoing classes to your program. If you are not sure where to start the conversation with your existing students and invite them into your ongoing classes, listen to episode #15 How to make Students come back for more.
And if you have not done so yet please join our private Facebook group Creative Studio Owners to be with other like-minded Creative Studio owners, exchange ideas, learn from each other and spread your wisdom.